WantedDesign Member
Discover the unique stories and creative journeys of our WantedDesign members as they share their inspirations, design philosophies, and standout work.
Brenda Picazo Legorreta
Picazo Legorreta
Product Designer
I’m a product designer, with a passion for exploring new possibilities in materials and forms. My work blends simplicity with boldness, aiming to create products that go beyond the conventional. Each piece I design is meant to emotionally connect with the user, offering unique experiences that are functional, innovative, and exclusive, adding a distinctive touch to any space
Design Approach and Inspiration
My approach to design is all about exploring the potential of materials and pushing their boundaries. As a curious person, I’m constantly looking to experiment with different materials, blending simplicity with boldness to create pieces that evoke emotions and resonate with the user. Inspiration comes from my fascination with the endless possibilities of form and structure. Every piece I create is driven by the desire to tell a story and provoke a deeper connection with the space it inhabits.
Get to know them better...
What’s the one item in your home that you can’t live without, and why?
BPL: My projector. I use it for everything — from watching movies and listening to music to setting the perfect atmosphere. It’s also a great tool for learning and even for my design work. It’s amazing how versatile it is; it turns any space into something new and inspires my creativity
What’s your go-to playlist or song when you need a creative boost?
BPL: I usually go for something that makes me feel something — sometimes that’s LANY (I’m obsessed with their vibe), and other times I switch to Spanish music with a lot of rhythm and feeling (like the old fashioned reggaeton, helps a lot to keep the energy to the fullest)
If you weren’t a designer, what would you be?
BPL: I never pictured myself doing anything other than design — maybe something in the visual arts, or even music.
My dream
BPL: As a designer, I see this program as a chance to grow both personally and professionally by connecting with a global community, learning from industry leaders, and collaborating with like-minded creatives. I’m eager to expand my knowledge, exchange ideas, and contribute my own perspective—especially around playful design experiences that engage users directly. One of my most defining projects, Dale, Dale!, challenged me to design and build an interactive product and full user experience in just four months, culminating in its presentation at Zona Maco. This experience reinforced my belief that design is a collaborative, community-driven practice. My dream is to launch my own design studio where I can share my passions, create meaningful work, and contribute to the evolution of the design world through curiosity, creativity, and dedication.
