At WantedDesign, Mondaine will celebrate its new Helvetica line of watches, a representation of the ultimate in design and Swiss tradition with the Mondaine Helvetica Message Wall. Located halfway through the Tunnel, this wall is a place for people to meet, leave and read messages, all using Helvetica letters on this magnetic board. Helvetica is one of the most respected, used and easily readable fonts, renowned by designers throughout the world. It is a perfect match for Mondaine, creating a graphically clean watch. And, with the word ‘Helvetica’ itself meaning ‘Swiss’ in Latin, it maintains the company’s deep-rooted legacy of portraying Swiss culture.
Founded by Erwin Bernheim in 1951, Mondaine has gained recognition as a leading player in the watch industry. The independent, innovative, and marketing driven company embraces the world of marketing, lifestyle, design, and combines this knowledge with state-of-the-art manufacturing and just-in-time, award-winning logistics, and distribution. Mondaine is a reliable, long-term partner for distributors and retailers, focusing on what really matters, uniting distinguished and timeless Swiss design with innovation and functionality. The collections, Mondaine SBB and Mondaine Helvetica represent iconic, unique, and unmistakable Swiss design. Conceived in Switzerland, made for the world. For more information, visit www.mondaine-usa.com.